My style is where I’ve been.

I’m an NYC-based wardrobe stylist and brand consultant with over 12 years of experience in the advertising and fashion industries.

My signature style, ‘Americana Glam Surf’, is inspired by three passions of mine: exploring small towns in search of antiques, glam rock bands, and spending time at the beach.

At a young age, my brother and I would shop Goodwills and craft fairs in search of unique pieces we could wear to school. As the poor kids growing up in a wealthy town, dressing cool on a budget was critical. I figured if I couldn’t shop with my friends at the mall, I’d stand out and dress in a way only I could. I like to think my first styling credit was the “Most Original” superlative in high school.

My career started in advertising as a creative strategist for iconic retail and luxury brands like Macy’s, Under Armour, Grey Goose, and Swarovski. Brand positioning, creative direction, cultural research, and consumer profiling prove valuable when consulting my clients on how to differentiate in a saturated market and appeal to customers’ evolving desires.

I like to work with brands hell-bent on creating images that reflect societal shifts, celebrate different subcultures, and encourage audiences to express themselves. I try to take the spirit of rebellious and traditionally outcast personas and cast them in timeless visuals that can inspire anyone.

Contact: morganbienvenue@gmail.com